Media & Blog

Why Betting Lines Move: A Bookmaker’s Perspective

By Matt Metcalf @MMpact | Jan 24, 2020

If you hang around sportsbooks long enough, you will overhear countless conversations between bettors speculating about why a certain line has moved. Betting lines move for a variety of reasons and for the most part are in a constant state of flux. In this article, we will run through some of the main reasons why a betting line might move between the time the line opens and the start of the game.

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Key Factors for Bowl Game Bookmaking

By Matt Lindeman @lindetrain | Dec 27, 2019

College football bowl games have become a national pastime and typically generate a lot of interest from sports bettors. A number of factors can influence the point spread for bowls, creating an entirely new challenge for bookmakers relative to the regular reason.

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How Lines Are Set: An Oddsmaker’s Perspective

By Matt Metcalf @MMpact | Dec 20, 2019

The opening line can be a term that is thrown around pretty loosely when it comes to sports betting. You will often hear media outlets say “Vegas” opened the line this or “Vegas” has the line at that. But what does that really mean when we hear these expressions?

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